Few airlines arouse more anger, annoyance, and disbelief than Spirit. The self-styled ultra-low-cost-carrier (ULCC) is undoubtedly very controversial, but that’s a key part of its appeal – for me, anyway. A money-making machine More to the point, it’s a money-making machine.  Despite its relatively small size, between 2011 and 2013 it earned a collective $661m […]

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Imagine if booking a flight or buying pre-flight add-ons through your smartphone was as easy as asking Siri (or a similar program) to update your To-Do list. And what if, after booking, your phone informed you of additional offerings that were just as straightforward to accept? Airline apps might not be there yet. But perhaps […]

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The airline terms “legacy carrier” and “low cost carrier” could soon become legacies themselves – anachronisms from a time before 2013 when there really were distinctions between the two business models. The ancillary revenue benefits associated with additional and unbundled services (baggage-checking fees being the most popular for airlines and unpopular for travelers) have proven […]

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