LoadFactor: Roger Williams chats with Bram Hechtkopf from Kobie Marketing

I caught up with Bram Hechtkopf, VP of Business Development and Marketing at Kobie Marketing at the 2012 Freddie Awards in Newark. Topics discussed include loyalty marketing, airline merchandising and ancillary revenue and omnichannel development.

About The Author
- Roger is an internationally recognized expert on airline loyalty, alliances and ancillary revenues. He commands a consulting portfolio of top airlines and Forture 500 companies. Roger is also a professional photographer and cinematographer and works as a photojournalist for LoadFactor TV.