LIONS’ DEN – Friendefi – FFP Spring Event 2013

Friendefi was a participant in Airline Information’s Lions’ Den at the FFP Spring Event 2013.

Friendefi is a social media marketing application for loyalty programs to drive consumer engagement and purchasing behavior. By combining the power of interactive social media and game mechanics, Friendefi turns loyalty program promotions into engaging, fun, and social challenges where consumers play with friends to earn points and status.

About The Author